In Episode 16 of The Business Development Podcast, host Kelly Kennedy interviews Colin Christensen, a serial entrepreneur with 30 years of experience in starting, funding, and growing businesses. Christensen shares his journey of becoming an entrepreneur and the challenges he faced in marketing his own businesses. Despite making mistakes along the way, he emphasizes the importance of having someone else market your business to avoid the pain of rejection. He also discusses the need for humility and curiosity in entrepreneurship and encourages listeners to have a side hustle to support their goals.
This episode is part one of a two-part series with Colin Christensen, and Kennedy expresses his excitement for having him on the show. Christensen's passion for art and business led him to start various ventures, and the discussion covers his experiences in business development, mentorship, and focusing on the customer's needs. As an advocate for early stage entrepreneurship, Christensen shares valuable advice, tips, and experiences for growing a successful business. Kennedy and Christensen promise listeners an engaging and informative conversation in part two of the series.
Key Takeaways:
• Marketing one's own business can be incredibly challenging.
• Being an entrepreneur requires more than just being a business development person.
• It is important to have mentors and seek advice to avoid making mistakes.
• Starting a profitable business right from the beginning is crucial.
• It can be beneficial for entrepreneurs to have someone else market their business.
• Support and guidance from others, such as family members, can be instrumental in success.
• Continuous learning and adapting to changes are necessary in entrepreneurship.
• Understanding and solving customer problems should be a focus for entrepreneurs.
• Side hustles can be a valuable opportunity for everyone.
• Humility and curiosity are important attributes for entrepreneurs.
• Taking action and seeking opportunities are key to success.
• Following one's passion and interests can lead to business opportunities.
• Building a network and relationships are important in entrepreneurship.
• Being open to feedback and guidance from others can help in personal and professional growth.