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The Business Development Podcast

Value Proposition Episodes

Sept. 6, 2023

Business Development in Products vs. Services

Episode 61 of The Business Development Podcast with Kelly Kennedy focuses on the difference between business development for products and services. Kennedy emphasizes the importance of building relationships with the right contacts within a company...

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Aug. 27, 2023

The Next Century of Aviation is Autonomous with Cole Rosentreter

In Episode 58 of The Business Development Podcast, host Kelly Kennedy interviews Cole Rosentreter, the founder and CEO of Pegasus, a technology company based in UAV aerospace. Cole shares his journey from his military career to founding and leading...

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Aug. 23, 2023

The Truth About Business Development at Conferences

Episode 57 of the Business Development Podcast explores the effectiveness of exhibiting at conferences as a marketing strategy. The host, Kelly Kennedy, emphasizes that attending conferences and setting up booths is not an active marketing approach...

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Aug. 2, 2023

Maximizing the Impact of Your Marketing Materials

Episode 51 of The Business Development Podcast with Kelly Kennedy is focused on the importance of marketing materials and how they play a crucial role in showcasing a company's products and services. The episode emphasizes the need for businesses t...

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June 11, 2023

Discovering Your Company's True Value Proposition with Joel Magalnick

In this episode of the Business Development Podcast, host Kelly Kennedy interviews Joel Magalnick, founder of North Then West. They discuss the importance of understanding a company's value proposition and how to differentiat...

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